Frequently Asked Questions (FAQs)

Badger Select is the user-friendly online seat and parking selection process with innovative technology to empower patrons and enhance their overall experience.

Badger Select provides priority access for Wisconsin Football, Volleyball, Men's Hockey and Men's Basketball season ticket holders, as well as season parking opportunities for Football and Men's Basketball.

Badger Select is an optional benefit available to all current and prospective season ticket holders.

Badger Select provides you with the ability to move and improve existing seats, add additional season tickets, purchase new season tickets and purchase season parking.

Badger Select is an annual process. Season tickets and parking are subject to availability during personalized selection time. Personalized selection time is based on Badger Select rank (2025 Annual Giving Level and Badger Select Priority Points as of December 31, 2017 plus 2018–2025 priority points accrued from non-deductible donations.)

1. Season ticket holders for Football, Volleyball, Men's Hockey and Men's Basketball wishing to relocate their seats and/or purchase additional season tickets.
2. Football and Men's Basketball season ticket holders who wish to select and purchase season parking permit(s).
3. New season ticket holders in Football, Volleyball, Men's Hockey, and Men's Basketball who have become donors (if applicable) and have purchased/requested new season tickets, prior to the sport specific deadline.

No. Patrons would only need to complete their season ticket application well as pay any minimum per seat contributions by each sport's deadline to the Athletic Development Office.

However if you are a Football or Men's Basketball season ticket holder at the Walk-On Club (Men's Basketball) or higher or Red & White Club (Football), who wants to select and purchase season parking, you must log in on your assigned date/time.

Volleyball and Men's Hockey season ticket holders should login to Badger Select if they choose to relocate their season tickets. Season parking permit requests are handled on their season ticket application during the season ticket order period.

Patrons who make all applicable season ticket payments and contributions by each sport's specified deadline, will be assigned a Badger Select time, which will be emailed out prior to the start of Badger Select for each sport.

Your selection time is determined by your Badger Select Rank:

1. Your 2025 Annual Giving Level
2. Badger Select Priority points as of December 31st, 2017 plus 2018–2025 priority points accrued from non-deductible donations.

With the data created from those two categories, patron accounts are then ranked in descending order within each giving level and given a personalized login date/time to login to Badger Select.

For non–donor season ticket holders, your time will be created based on your consecutive years of season ticket purchase.

Depending on annual giving level, patrons will gain access to Badger Select every 1 to 3 minutes.

Selection dates and times are scheduled during regular business hours, Monday – Friday, 9:00am to 4:00pm.

You may contact the Wisconsin Athletic Ticket Office or the Wisconsin Athletic Development Office any time prior to and during Badger Select.

Wisconsin Athletic Ticket Office: (608) 262-1440 or 1(800) GO-BADGERS

Wisconsin Athletic Development Office: (608) 262-1000

No. Contributions are non-refundable. Your original contribution provided your priority for access to Badger Select.

During checkout of Badger Select.

No. In order for your whole cumulative donation to count towards Badger Select it must have been paid by the sport specific deadline.

In order to properly manage seat inventory, the system will not allow you to leave a single seat in a row. For example, you cannot select 2 seats in a location where there are only 3 available seats, as that would leave a single seat.

Google Chrome, which can be downloaded and installed for free from the Google website. iPads can now be used to make your selections, however, Badger Select is not optimized for use on other tablets or smartphones. *Flash is required. Depending on the speed of your internet connection, pages may take longer to load.

Beginning on the Live Look Around date for each sport, you may login to your Wisconsin Athletics online account with your email address & previously established password to gain familiarity with Badger Select. Take advantage of this opportunity to view both the seat selection and parking lot maps. You may also login at any time through the selection process to view real-time lot availability leading up to your selection date and time. You can only select seats, parking & process payment on your assigned day and time or any time following your assigned time.

While it is encouraged to log in to Badger Select early to watch selections prior to your time, it is encouraged you log out, close your browser and log back in within 30 minutes of your selection time to prevent a lag appearing on your display time.

Upon selecting seat and/or parking you will have 10 minutes once they are added to your shopping cart before your session expires. Following your selections, you will have an additional 15 minutes to complete payment for your selections if applicable.

Once you have completed the checkout process, you cannot log back into Badger Select. You will only be able to change your seats, purchase new seats and select parking once, and only on or after your assigned date & time. If you do not checkout, you can log back in and make a selection at a later date and time.

1. Patrons may purchase up to 8 new Football Season Tickets in 2025 through Badger Select.
2. Patrons with 8 or more season tickets may utilize Badger Select to move/improve their seating location but are ineligible from adding season tickets.

When sitting in your seat at Camp Randall facing the field, the lower seat number will always be on your right-hand side.

The Badgers team bench is located on the west side of the field in front of sections C through G.

On the west side of Camp Randall the upper deck overhang reaches to about row 45 in the lower deck.

The UW student seating area consists of the upper rows of section J (rows 47–70) and all of sections K through P.

The UW Band is located in the lower rows of sections K and L.

The number of seats will vary depending on the row and section.

The Badgers enter the stadium from the tunnel between student sections N and O.

1. Patrons may purchase up to 6 new Men's Basketball Season Tickets in 2025 through Badger Select.
2. Patrons with 6 or more season tickets may utilize Badger Select to move/improve their seating location but are ineligible from adding season tickets. Patrons moving seats cannot exceed 6 season tickets in the 100 and 200 level sections.

When sitting in your seat at the Kohl Center facing the court, the lower seat number will always be on your right-hand side.

The Badgers will shoot at the basket in front of Section 101 in the second half.

The UW Student section consists of Sections 114–117, 214–216, 314–316 and the top rows of 313 & 317.

The number of seats in each row will vary depending on the row and section.

The Badgers enter the court from the tunnel below Section 126.

The visiting team tickets consist of the first 2 rows of Section 121, as well as the top 3 rows of Section 302.

The press box is located in Section 208.

The Badger team and coaching staff will occupy the bench in front of Section 123.

The visiting team will occupy the bench in front of Section 121.

The UW Band sits in the front of Section 115, closest to Section 114.

1. Patrons may purchase up to 12 per series new Men's Hockey Season Tickets in 2025 through Badger Select.
2. Patrons with 12 or more season tickets per series may utilize Badger Select to move/improve their seating location but are ineligible from adding season tickets.

When sitting in your seat at the Kohl Center facing the ice, the lower seat number will always be on your right-hand side.

The Badgers shoot at the goal in front of Section 115 twice. Consequently, they defend the goal in front of Section 101 twice.

UW students sit in Sections 113–117, 211–216, and when needed, 314–316.

Patrons should sit in row M or higher for a view of the ice sheet without having to look through the glass.

The number of seats in each row will vary depending on the row and section.

The Badgers enter the ice from the tunnel below Section 126.

The penalty box is located in front of Section 108.

The visiting team allotment of tickets is located in the lower rows of Section 121.

The press box is located in Section 208.

The Badger team and coaching staff will occupy the bench closest to Sections 122/123.

The visiting team will occupy the bench closest to Sections 121/122.

The UW band sits in Section 117. The drum kit is placed on the platform directly above Section 117.

Badger Select Rank is used ONLY for the Badger Select process for Football, Volleyball, Men’s Hockey, and Men’s Basketball. We encourage you to review the Badger Select information, including how points are calculated, by using the navigation bar across the top of this page for each sport.

Donor Rank is used for all benefits except for Badger Select. This includes single, away and post-season ticket requests, special events and more. To learn about annual giving and how Donor Rank is calculated, please click here.

There are two parts to determining Rank, whether Badger Select Rank or Donor Rank. When determining Rank, the first consideration is given to your Annual Giving Level (a sum of all donations made to Athletics for the current calendar year). Then, within each giving level, donor accounts are separated based on their priority points.

• Donor Rank Priority Points include all contributions to Wisconsin Athletics. This includes both tax-deductible and non-tax-deductible contributions. A full breakdown of how donor rank points are calculated can be found here.
• Badger Select Priority Points include all contributions made prior to December 31, 2017 plus all non-deductible contributions from January 1, 2018 to present. For a full breakdown of how badger select priority points are calculated, click here.

Since there are many donors within each giving level, Wisconsin Athletics uses priority points to rank each individual account.

Priority points are accumulated based on current year contributions, past giving, alumni and/or letterwinner status, consecutive years of giving, and consecutive years as a season ticket holder per sport.

You must be an active donor in the current year for your points to be calculated. Points are calculated at various deadlines throughout the year. For a detailed look at the deadlines this year, please click here.

There are two systems in use — Donor Rank priority points and Badger Select priority points.

Certain high-demand seating sections for Wisconsin Football, men’s basketball, men’s hockey, and women’s volleyball include a recommended minimum per seat contribution (RMPSC) in order to maintain seating within those sections.

RMPSC play a critical role in providing the necessary resources to support academic, career development, and athletic needs for over 750 student-athletes across all 23 teams. The over $1.1 M generated from RMPSC allows Wisconsin Athletics to remain one of the few self-sustaining athletic departments in the country.

Seating contributions in Camp Randall Stadium, the Kohl Center, and the UW Field House are not tax deductible. The UW Foundation will issue an acknowledgement of the contribution, however since it is applied to your seating location within a UW facility it is non-deductible. We advise you to consult with your tax advisor for any additional questions.

All donations that are not tied to priority seating are 100% tax deductible. This includes donations for endowments, facility projects and sport-specific giving. The UW Foundation will issue you a receipt for your donation.

Generally, donations tied to seat location are no longer tax deductible. We advise you to consult with your tax advisor for any additional questions.